New Delhi [India], April 17: Gemstone brand Pramogh was selected as one of the Preferred Retailers of India 2025 at the GJC Nite this year, which took place alongside the India Gem & Jewellery Show (GJS). In the presence of peers, journalists, and industry experts, Shivank Kabra, the CEO and founder of the company, accepted the prize.

Organised annually by the All India Gem and Jewellery Domestic Council (GJC), GJC Nite is a well-attended event that celebrates notable contributions and rising players in the gem and jewellery industry. With over 1600 members of the trade community in attendance, the evening serves as both a networking platform and a stage to highlight standout achievements across the sector.

Founded with an idea of making astrological gemstones more transparent and accessible, Pramogh has developed gradually in recent years, primarily focusing on certified products, education-first communication, and consumer trust. The brand’s approach blends tradition with a digital-first mindset, appealing to both first-time consumers as well as seasoned gemstone shoppers.

While the recognition is significant for the company, Mr. Kabra emphasized that the moment reflects something broader in the industry.

“We’re seeing a shift,” he said. “Buyers today want more than just a gemstone, they want clarity, assurance, and something that aligns with their journey. We’ve tried to build our work around that idea.” The company now joins a growing list of retailers being acknowledged not just for their business footprint, but for the way they are helping modernize an age-old category.

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