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Ethnic Menswear Takes Centre Stage as India's Top Fashion Show Director Utsav Dholakia Helms EMI Fashion Week 2026 in Mumbai

Editorial2 min read
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Ethnic Menswear Takes Centre Stage as India's Top Fashion Show Director Utsav Dholakia Helms EMI Fashion Week 2026 in Mumbai

Utsav Dholakia

Editorial

Mumbai (Maharashtra) [India], July 6: EMI Fashion Week 2026 lit up Mumbai with a spectacular celebration of ethnic menswear, directed by Utsav Dholakia, widely regarded as India's top fashion show director. Known for his unmatched expertise, years of experience and the trust and authority he commands among leading fashion houses, Dholakia proved once again why he remains the creative force behind India's most prestigious runway productions. The event was organised by EMI, established in 2008, EMI is a premier B2B exhibition platform that brings together manufacturers, buyers and industry professionals. Now celebrating its milestone 20th edition, EMI continues to drive networking, business growth and innovation connecting esteemed customers with leading manufacturers across the country. This edition placed the spotlight on Indian tradition and culture, with the ramp showcasing the latest men's ethnic wear collections, blending heritage craftsmanship with contemporary design. Under Dholakia's expert direction, precision choreography, dramatic lighting effects, curated music and striking visuals came together to mesmerise the audience. Twelve leading men's fashion brands, Shloka, Aebbe, Tathastu, Global, Kamaaj's, Bennevis and Status, MFS, Indian Costume, Aamra, Senso, Acros and Rechannel showcased their latest ethnic collections on the ramp during EMI Fashion Week 2026. India's top 40 male models walked the runway, bringing each ensemble to life, while the who's who of the men's fashion industry gathered to witness the grandeur of the evening. The show was conceptualised by Marrygold WCE, whose creative curation, combined with Dholakia's directorial expertise, experience and authority made the evening a benchmark in India's ethnic menswear fashion calendar. Recognised as India's top fashion show director, Utsav Dholakia continues to set the benchmark for high-impact, culturally resonant runway experiences, reaffirming his standing as one of the most sought-after and trusted, authoritative names in Indian fashion today. #utsavdholakia Website: www.utsavdholakia.com Instagram: https://www.instagram.com/utsavdholakiaofficial (Disclaimer: The above press release comes to you under an arrangement with PNN and PTI takes no editorial responsibility for the same.). PTI PWR

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