In a significant development, the much-anticipated Hindi film Bhool Chuk Maaf, starring Rajkummar Rao and Wamiqa Gabbi, will forgo its planned theatrical release due to heightened security concerns in India. The film is now scheduled to premiere directly on Amazon Prime Video on May 16, 2025.
In This Article:
Security Concerns Prompt Shift to OTT
Originally slated for a theatrical release on May 9, Bhool Chuk Maaf‘s launch was abruptly cancelled following intensified security measures across the nation. This decision comes in the wake of India’s Operation Sindoor, targeting terror camps in Pakistan. The film’s producers, Maddock Films and Amazon MGM Studios, issued a statement emphasizing national priorities:
“In light of recent events and the heightened security drills across the nation, we at Maddock Films and Amazon MGM Studios have decided to bring our family entertainer, Bhool Chuk Maaf, directly to your homes on May 16—only on Prime Video, worldwide. While we were eagerly looking forward to celebrating this film with you in theatres, the spirit of the nation comes first. JAI HIND.”
Lead actor Rajkummar Rao expressed solidarity with the nation’s sentiments, stating, “Whatever decision that our administration is taking… our country is united, and we take great pride in our armed forces.”
Film Overview: A Time-Loop Romantic Comedy
Bhool Chuk Maaf is a Hindi-language romantic comedy directed by Karan Sharma and produced by Dinesh Vijan under Maddock Films, in collaboration with Amazon MGM Studios. Set against the vibrant backdrop of Varanasi, the film follows Ranjan (Rajkummar Rao), a government employee and hopeless romantic, who finds himself trapped in a time loop on the eve of his wedding to Titli Mishra (Wamiqa Gabbi). Each day resets to the Haldi ceremony, leaving Ranjan in a comedic and emotional quandary as he seeks to break the cycle and reach his wedding day.
The supporting cast includes Seema Pahwa, Sanjay Mishra, Raghubir Yadav, and Zakir Hussain, contributing to the film’s rich tapestry of characters.
Music and Promotions
The film’s music, composed by Tanishk Bagchi with lyrics by Irshad Kamil, features a blend of original tracks and recreated classics. Notably, the song “Chor Bazaari Phir Se,” a reimagining of the 2009 hit “Chor Bazaari,” adds a nostalgic touch. Another track, “Koi Na,” a recreation of Harnoor’s “Waalian,” was released on April 16, 2025.
Promotional activities included a teaser release on February 18, 2025, and a trailer launch in Mumbai on April 10. Lead actors Rajkummar Rao and Wamiqa Gabbi actively participated in promotional events across cities like Jaipur and Lucknow, engaging with fans and media alike.
Anticipation Builds for OTT Release
While the shift from a theatrical to an OTT release was unforeseen, anticipation for Bhool Chuk Maaf remains high. The film’s unique premise, combining elements of romance, comedy, and fantasy, coupled with strong performances, positions it as a must-watch upon its digital debut.
Audiences can stream Bhool Chuk Maaf exclusively on Amazon Prime Video starting May 16, 2025.
By – Sonali
