Ganges Jute Pvt. Ltd. has consistently delivered high-quality jute products, establishing a “golden lining” around its brand since 2003, under the leadership of Abhishek Poddar.
The Strategic Choice: Why Jute Products?
When asked about his decision to focus on jute products, Poddar explained, “It was the wise choice out of many alternatives. We wanted to step into a product line which could offer a wide range of products and still be different from the conventional…!”
Global Market Impact of Quality Jute Products
This strategic decision has allowed Ganges Jute to secure a significant market share in approximately 35 countries worldwide. Product variety and rigorous quality control have been crucial in positioning Ganges Jute as a market leader in the jute products sector.
Leveraging EPCH for Market Expansion
The company has been able to utilize the help provide by EPCH to expand its market share. Poddar added: “In this competitive world everything is designed with due diligence, but few things are designed well. For me, designing is nothing but putting elements in a way as best can be accomplished to attain a particular purpose.”
Design and Eco-Friendly Jute Products
Ganges Jute is very particular about the variety of designs to meet the expectation of its buyers. With their totally eco-friendly product line, Ganges Jute has its hands full and is not planning any new additions at the moment.
Additionally, if you’re interested in exploring more about history, our blog on Swadesi’s Art is a great resource.
ABHISHEK PODDAR
Ganges Jute Pvt. Ltd.
